C.L.E. CIGAR COMPANY ANNOUNCES THE ASYLUM SERENITY NOW, INSANITY LATER LINE OF CIGARS TO MAKE ITS DEBUT AT THE 2024 PCA IN LAS VEGAS

March 18, 2024- C.L.E. Cigar Company to present the Asylum Serenity Now, Insanity Later line of cigars at the 2024 PCA. Asylum is recognized for its bold, edgy, and creative cigar blends. The Asylum Serenity Now, Insanity Later brand is composed of two different cigar blends. The two blends represent a “split screen” type of smoking experience.

C.L.E. Cigar Company President Christian Eiroa blended the Asylum Serenity Now and Insanity Later cigars. His inspiration was to create a brand that could provide a smooth and refined smoking experience (Serenity Now). The follow-up would be an aggressive, complex, and bold cigar (Insanity Later).

Christian created the blends without the knowledge of Asylum Co-Founder Tom Lazuka. Christian wanted to create a brand in honor of their longstanding partnership. Christian and Tom are yin and yang, so the Serenity Now, Insanity Later concept was a perfect representation of their relationship.

Tom Lazuka stated: “Originally, I wasn’t happy that Christian created this brand without consulting me, but I quickly came to understand the symbolism behind [the] brand, and the blends are fantastic!”

The Serenity Now blended with Honduran and South American tobacco and housed in a Connecticut wrapper.

The Insanity Later is a full-bodied blend with a proprietary blend for the binder and filler, housed in a Habano wrapper.

The Asylum Serenity Now and Insanity Later come in a 100-count custom acrylic display split between the two blends. Heavy investment went into bringing in new machinery to create these new display cases in-house at the C.L.E. Cigar Company in Danli, Honduras. This investment was made to improve quality control and keep up with customer demand.

Vitolas         MSRP by 100 count box        MSRP per cigar

50X50                    $800.00                                $8.00

54X6                      $1000.00                              $10.00

60X6                      $1100.00                              $11.00

About Asylum Cigars

Asylum serves as the alter ego of C.L.E Cigar Company. Edgy packaging and uniquely large sizes combined with deeply bold and flavorful blends allow Master Blender Christian Eiroa to experiment with out-of-the-box ideas that break tradition.